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Pukeashun Wilderness Inc. (Grizzly Lodge) acquired
BC-based company continues to deliver top adventure experiences under new ownership
About the client
Pukeashun Wilderness Inc. (operating as “Grizzly Lodge”) offers exhilarating backcountry snowmobiling experiences below the peak of Pukeashun Mountain in the Thompson-Okanagan Region of Interior British Columbia. Since 2009, owners Adam and Rachel Trainer have built the lodge into a premier destination for snowmobile enthusiasts and adventure seekers. Today it stands as Canada’s only full-service backcountry snowmobile lodge and wilderness escape.
When Adam and Rachel decided they were ready to sell Grizzly Lodge, they turned to our M&A team for guidance. We helped with the entire sell-side process, including the preparation of marketing documents, finding the right buyer, supporting negotiations, supporting an extensive due diligence process, and working with their lawyers and accountants to bring the deal to a successful close. Paul Pittman and Palmer Thornton were chosen as the right buyers who will continue to build upon Grizzly Lodge’s reputation as a world-class adventure operator with its current team of dedicated employees. To ensure a smooth transition where the management team and new ownership are well supported, Adam will stay on for a period of time. The new owners are looking forward to delivering the same incredible service and hospitality to Grizzly Lodge’s loyal customers.
Fast facts
Client
Grizzly Lodge (Pukeashun Wilderness Inc.)
Transaction type
Divestiture
Services provided
M&A
Sector
Tourism/Travel & Recreation
Close date
February, 2026
The client experience
"Thank you to the Doane Grant Thornton team for their support through this entire process—they worked above and beyond to find us the right buyer. It has been quite the ride, and we are grateful to have worked with such a fantastic team of professionals who made it easy to place our trust in them. I’m proud of our team who have built Grizzly Lodge into the world class destination it is today—the new ownership is quite lucky to be working with a team of this caliber. I'm confident the new owners share my passion and vision for continuing and building upon Grizzly Lodge’s world class backcountry sledding experience.”
Adam Trainer
Founder of Grizzly Lodge
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